2020 has been an interesting year, to say the least. The way we do things has shifted on a scale not before seen in modern history. Certain things, such as the importance of a good network, will never change. However, our methods of creating and maintaining them may be forced to. That’s why we’ve put together this list of tips for mastering the art of networking quilt working from home.
With the world going in and out of lockdown, our level of excitement when a package arrives in the mail has sky-rocketed. Why not capitalize on this to give your network a boost and make someone’s days in one go?
Corporate promotional gifts are a great way to remind existing members of your network that you’re thinking about them, and they can also be used as a long distance handshake when you’re trying to solidify a new relationship. Simply put together some little care packages to send out, and then strike up a conversation when the thank you notes come back.
With the rise of “groups” on many social media platforms, networking is no longer relegated to the hyper professional sphere of the internet. Find some groups that cater to your relevant professional interests and join them. You’ll be able to network in a more casual setting, and because there’s no cameras involved, you can do it in your pyjamas if you choose to.
It’s worth noting that many people write this option off as unprofessional and believe that we should keep our private lives completely separate from our professional networks. If this is your preference, that’s perfectly understandable. However, if you do choose to expand your network through the social media strategy, just remember to lock down your personal profile. This will ensure group members can’t see your personal information.
Practice Makes Perfect
If you’re new to the art of video conferencing, now is the time to get acquainted. Instead of trying to figure out how the software works, what lighting/angle is best, and how well your microphone works, practice with family and friends first. Most video chatting platforms are free for basic use, and you’ll get the added bonus of being able to strengthen personal relationships as well as professional ones.
Hold A Seminar
Virtual seminars are a great way to establish or boost your authority in a subject area. They’re also super easy to put together and can greatly expand your network. Simply create a presentation and some branded info sheets to support your arguments, then send out the invitations.
If you let your contacts share the link, you’ll be able to organically grow your audience. It’s also worth allowing people time to mingle and ask questions as this keeps the knowledge flowing and gives everyone’s network a boost. Bonus points here if you send out some gourmet corporate gift hampers to your attendees to imitate the catering you would have at a physical event.
So there you have it, four tips for while working from home. Yes, things have to be done a little differently at the moment, but that doesn’t make them impossible. Plus, the new skills and networking avenues that you establish now, will serve you well into the future. Follow these tips, and remember to be genuine and connect with people for who they are, not what they can do for you. If you follow this strategy, you’ll be well on your way to building a great network.